LEGO Education

Services Provided

ZR collaborated on creative direction and live activation tasks for the global press release event in New York, produced a comprehensive case study video integrating content from press launches in New York, Singapore, and Russia, and managed project communications while coordinating with motion designers, editors, music producers, and voice-over talent.

Outcome

Achieved extensive global reach, with media coverage in nine countries and sold-out pre-orders for SPIKE Prime