Partner with NCR to promote brand partnerships and feature mobile solutions through visceral music production and narrative storytelling.
Skip the Line
Opportunity
We partnered with the NCR Corporation on two specific projects. The objective around the “Skip The Line” was to promote a merchandising partnership between NCR and the Atlanta Falcons.
Solution
We collaborated with the client and their marketing team, conceptualized the spot, developed storyboards, secured a video shoot in Atlanta, produced, edited and secured the music licensing for an in-stadium campaign broadcasted in stadium during Monday Night Football. In order to accomplish this project, we assembled a production team in Seattle to collaborate with a team in Atlanta. In the final video we produced, we highlighted the use of NCR Technology at kiosk and concessions stands throughout the Georgia Dome.
Welcome Home
NCR wanted to highlight their mobile technology and tools for stadium owners through an out of the box manner.
Solution
We accomplished this by creating a visceral short film that humanized the clients’ position as a global leader in transaction technology. We collaborated with the client’s marketing team, conceptualized the spot, cast the actors and extras, composed the original music, secured International voiceover talents, secured locations at the Seattle-Tacoma International Airport and Safeco Field, produced, directed, edited and presented the final spot to the Executive Global Marketing team.
The Global Marketing team was ecstatic with the final product and the video became an integral part of their sales and marketing presentations.
